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January 26, 2012   Email to Friend 

ALABAMA CHICKEN FARMERS HAVE SKIN IN THE GAME ON SUPER BOWL SUNDAY
Mary Johnson
334-235-1406
January 26, 2012

Consumers looking for great chicken wing recipes can find them on the National Chicken Council website at eatchicken.com.
MONTGOMERY, Ala. - No matter the score in Super Bowl XLVI, Alabama poultry farmers will be the winners, according to recent survey.

Super Bowl Sunday is the biggest eating day of the year after Thanksgiving, and poultry wings are among the favorite items on the menu, according to the National Chicken Council’s (NCC) 2012 Wing Report.  More than 1.25 billion wing portions will be consumed that weekend, totaling more than 100 million pounds of wings, according to the NCC. If the wings were laid end-to-end they would circle the circumference of the Earth – more than twice.

That’s good news for Alabama poultry farmers, said Alabama Farmers Federation Poultry Division Director Guy Hall.

“Poultry is the Alabama’s largest industry and has an estimated economic impact of $9.4 billion on our state,” Hall said. “And consumers can be sure that when they are eating chicken produced by Alabama farmers they are eating a safe, wholesome, delicious food.”

Alabama is America’s third-largest poultry producing state, and even though many TV viewers might not watch the Super Bowl, there’s a good chance they will still enjoy chicken produced by Alabama farmers.

“Chicken has become so popular because it can be prepared in so many ways, whether people are at home eating Sunday night dinner or watching the big game they can enjoy chicken on their pizza, in a casserole, or have a bucket of wings.” Hall said.

NCC Senior Vice President and Chief Economist Bill Roenigk said chicken wings will be consumed by three times the number of Americans on Super Bowl Sunday than a typical Sunday throughout the year.  About half will be ordered from restaurants and half purchased from retail grocery stores.

Although America’s taste for chicken wings is no hotter than during Super Bowl weekend, the National Chicken Council estimates that in 2012 more than 13.5 billion chicken wings (over 3 billion pounds) will be marketed as wings (as opposed to the wings on whole chicken or breast quarters).

Consumers looking for great chicken wing recipes can find them on the National Chicken Council website at http://www.eatchicken.com.


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